Major Area of Specialization in Business Analytics (STEM)

The Department of Management Science offers a major area of specialization in Business Analytics for students pursuing the Bachelor of Business Administration degree. Students who choose the major area of specialization in Business Analytics are trained to combine quantitative, statistical, and computational tools and techniques to help companies understand, predict, and act on large amounts of data, improving decision-making in increasingly complex and interconnected business environments.

Curriculum Requirements

In addition to satisfying the University General Education Requirements and Electives, students pursuing the BBA in Business Analytics must complete the BBA Business Core and the specific coursework for the Business Analytics major area of specialization as follows:

University General Education Requirements 1 , 2
ENG 105English Composition I3
ENG 106English Composition II 33
UMX 100The University of Miami Experience0
Arts and Humanities Cognate Courses9
People and Society Cognate Courses9
Electives 23
BBA Business Core Requirements 1
ACC 211Principles of Financial Accounting3
ACC 212Managerial Accounting3
BSL 212Introduction to Business Law3
BTE 210Fundamentals of Business Technology and Innovation3
BUS 150Business Analytics3
BUS 300Critical Thinking and Persuasion for Business 33
ECO 211Principles of Microeconomics (Microeconomics)3
ECO 212Principles of Macroeconomics (Macroeconomics)3
FIN 302Fundamentals of Finance3
MAS 201Introduction to Business Statistics 43
MAS 202Intermediate Business Statistics 43
MGT 100Managing for Success in the Global Environment3
MGT 303Operations Management3
MGT 304Organizational Behavior3
MGT 401Strategic Management (taken in the final semester)3
MKT 201Foundations of Marketing3
or MKT 301 Marketing Foundations
MTH 161Calculus I (or equivalent) 44
Major Area of Specialization in Business Analytics 4, 5, 6
MAS 332Data Acquisition, Preparation and Visualization3
MAS 342Introduction to Optimization and Decision Making3
MAS 432Data Analysis3
Major Choice Courses - Select three courses (9 credit hours) from the following: 69
Introduction to Programming
Database Management Systems
Sports Analytics
Data Mining and Knowledge Acquisition
Big Data Analytics
Quantitative Choice Course - Select one course (3 credit hours) from the following: 63
Applied Econometrics
Game Theory in Economic Applications.
Intermediate Financial Management
Investment and Security Markets
Supply Chain Modeling and Analysis
Supply Chain Strategy
Marketing Research and Market Analysis
Digital Marketing
Fundamentals of Digital Marketing Analytics
Total Credit Hours120

Sample Plan of Study 

This Sample Plan of Study represents one possible version of a new freshman Business student’s 8-semester plan.  The individual student's plan may vary depending upon the initial placement into English Composition and mathematics. Moreover, numerous plan variations are possible if a student enters the University with advanced college credits, wishes to participate in study abroad, chooses a special program option, or selects additional majors or minors.  

Note that each major/minor at the University of Miami satisfies a particular "Area of Knowledge" within the general education requirements of the University. This means that it is possible to pursue two majors or a major and a minor within the Business School and fulfill both the STEM and People and Society Areas of Knowledge; a separate cognate in these areas would not be required. The only remaining general education Area of Knowledge would be Arts and Humanities, which must be completed through a major, minor, or cognate outside of the Business School.

Students construct their individualized plans in collaboration with their assigned academic advisor.

Plan of Study Grid
Freshman Year
FallCredit Hours
ECO 211 Principles of Microeconomics 3
ENG 105 English Composition I 3
MGT 100 Managing for Success in the Global Environment 3
MKT 201 Foundations of Marketing 3
MTH 161 Calculus I 4
UMX 100 The University of Miami Experience 0
 Credit Hours16
Spring
BSL 212 Introduction to Business Law 3
BUS 150 Business Analytics 3
ECO 212 Principles of Macroeconomics 3
ENG 106 English Composition II 3
MAS 201 Introduction to Business Statistics 3
 Credit Hours15
Sophomore Year
Fall
ACC 211 Principles of Financial Accounting 3
BTE 210 Fundamentals of Business Technology and Innovation 3
BUS 300 Critical Thinking and Persuasion for Business 3
MAS 202 Intermediate Business Statistics 3
Arts and Humanities Cognate Course 3
 Credit Hours15
Spring
ACC 212 Managerial Accounting 3
FIN 302 Fundamentals of Finance 3
MAS 432 Data Analysis 3
MGT 303 Operations Management 3
Art and Humanities Cognate Course 3
 Credit Hours15
Junior Year
Fall
MAS 332 Data Acquisition, Preparation and Visualization 3
MAS 342 Introduction to Optimization and Decision Making 3
MGT 304 Organizational Behavior 3
Arts and Humanities Cognate Course 3
Elective 3
 Credit Hours15
Spring
Major Choice Course 3
Quantitative Choice Course 3
People and Society Cognate Course 3
Elective 3
Elective 3
 Credit Hours15
Senior Year
Fall
Major Choice Course 3
People and Society Choice Course 3
Elective 3
Elective 3
Elective 3
 Credit Hours15
Spring
MGT 401 Strategic Management 3
Major Choice Course 3
People and Society Cognate Course 3
Elective 3
Elective 2
 Credit Hours14
 Total Credit Hours120

Mission

  • To develop innovative ideas and principled leaders that transform global business and society.

Goals

Students pursuing the Bachelor of Business Administration (BBA) degree with a major area of specialization in Business Analytics are trained to combine quantitative, statistical, and computational tools and techniques to help companies understand, predict, and act on large amounts of data, improving decision-making in increasingly complex and interconnected business environments.

Student Learning Outcomes

  • BBA/BSBA graduates will be critical thinkers, able to select and apply appropriate models, tools, and techniques, and frameworks to enable them to render analytically sound business decisions.
  • BBA/BSBA graduates will be able to identify, analyze and resolve ethical issues in business scenarios.
  • BBA/BSBA graduates will demonstrate professional written communication skills.