Overview

The Bachelor of Science in Data Analytics and Intelligence for Social Impact (DAISI) equips students to become leaders who can collect,, analyze, and use data to generate insights, enabling them to make data-driven decisions that increase social impact. It is a collaborative, interdisciplinary, and customizable program that will prepare UM graduates with the technical capabilities of data intelligence and analytics, critical thinking skills, and a strong theoretical foundation in education and social sciences such as sociology, psychology, geology, communication. As communities require solutions that address the complexities of the challenges they encounter, and organizations, especially non-profits, drive to be more impactful, this integrated approach will offer students the knowledge and skill sets to not only learn how to collect,  measure, and report data, but more importantly, they will be able to contextualize the data, detect potential areas for bias, and derive insights that result in more responsible data-driven information and decision-making.

In a collaboration with various departments at UM, students will learn key analytic skills (i.e., data collection, data cleaning, data management, and data analysis) and tools (i.e., Excel, Tableau, SQL, R/SAS/Python programming, and machine learning) that are required for collecting, managing, and analyzing data and persuasively communicating insights that address real-world challenges.   In addition to the required courses, students will have the flexibility to customize their studies with a selection of courses drawn from various disciplines. This integrated approach provides students with an opportunity to apply substantive knowledge and skills to a discipline based on their areas of interest and professional goals. The experience culminates in field experiences and practicums which allow students to collaborate with community partners, and critically apply theories, methodologies, and knowledge relevant for more responsible data-driven information and decision-making. This program is ideal for students, who would like to make a definitive, long-lasting social impact that is equally beneficial for all individuals and communities based on more representative and unbiased data as it is applied in various fields such as health services, education, and community development, and public affairs.   

Curriculum Requirements

MAJOR REQUIREMENTS (21 courses)
Introduction to Statistical Concept (1 course):
EPS 351Intro to Statistics for the Social, Behavioral, and Educational Sciences (or equivalent course (PSY292, MAS311, MAS201))3
Foundation: Core Courses (9 courses):
EPS 201Psychosocial Change and Well-being3
CIM 203Intro to Creative Coding3
EPS 251Developing Data Wrangling Skills for Social, Behavioral, and Educational Data (Excel/Tableau (or equivalencies))3
EPS 371Applied Social Research Methods3
EPS 401Applied Regression in the Social and Behavioral Sciences3
EPS 402Statistical Programming: R, Python, and SQL for Social and Behavioral Data3
EPS 403Applied Machine Learning in the Social and Behavioral Sciences3
EPS 405Text Mining for the Social and Behavioral Sciences (Text/Sentiment Analysis)3
JMM 331Introduction to Infographics and Data Visualization3
Diversity (Choose minimum 1 course):3
Migration, Well Being, and Human Development
Creating Belonging Through Dialogue
Contemporary Issues in Disability and Society
Practicum (2 courses):
EPS 578Community and Applied Psychological Studies Practicum3
EPS 579Community and Applied Psychological Studies Practicum Seminar 3
Advanced Courses (Choose 8 courses):24
Moneyball and Beyond: Ethical and Responsible Sports Analytics
Moneyball and beyond: Ethical and Responsible Sports Analytics
Advanced Infographics and Data Visualization
Survey Methodology for the Social and Behavioral Sciences
Geographic Information Systems I
Spatial Data Analysis I
Behavioral Analytics and Research in Sport Industry
Behavioral Analytics and Research in Sport Industry
Applied Multivariate Statistics (Applied Multivariate Statistics)
Deep Learning and Natural Language Processing (NLP): Foundations and Application (Deep Learning and NLP: Foundations and Applications)
Augmented Reality
Design with Artificial Intelligence (AI)
ELECTIVES (8 courses) Consultation with Academic Advisor24
SPECIAL ELECTIVES (2 courses):
EPS 589Individual Study Professional Development3
EPS 504Mentored Research Studies3
GENERAL EDUCATION REQUIREMENTS
Written Communication Skills Foote Fellows are not required to complete writing requirements
WRS 105First-Year Writing I3
WRS 106First-Year Writing II3
or ENG 106 Writing About Literature and Culture
or WRS 107 First-Year Writing II: STEM
Quantitative Skills:
MTH 108Precalculus Mathematics II3
Areas of Knowledge:
Arts & Humanities Cognate (3 courses)9
People and Society Cognate (3 courses)9
STEM Cognate (fulfilled through the major)
Total Credit Hours120

** Every student majoring in Data Analytics and Intelligence for Social Impact will complete the Advanced Writing and Communication Requirement upon fulfillment of their major courses. These courses have a prerequisite requirement of WRS105 and WRS106/WRS107/ENG106 and will be identified as either writing intensive or as an oral/verbal communication proficiency course or both. Competency in both written and oral communication will also be assessed. Writing intensive courses require a minimum of 2500 written words; assignments will be assessed for analytical ability, synthesis of information, grammar, content, and style. Courses designated as oral/verbal proficiency classes will provide students an opportunity to demonstrate their presentation skills using accurate, standard English structure and syntax, non-verbal cues and gestures, as well as audience-appropriate language. Courses in Data Analytics and Intelligence for Social Impact, which meet the Advanced Writing and Communication Requirements are EPS371, EPS401, and EPS579. 

Students in EPS371 are required to demonstrate their competency in both written and oral communication skills by completing a research-intensive paper that summarizes 1) research problems, the population of interests, and the goals/objectives of the project; 2) a literature review of theoretical and empirical backgrounds relevant to the context and research design; and 3) detailed description of the research design, data collection, and data analysis plan.  Students in EPS401 are required to demonstrate their competency in both written and oral communication skills by completing a research-intensive paper that (1) describes data collection and analysis procedures, (2) summarizes findings from the data both numerically and visually, and (3) provides the implication of their findings relevant to all potential stakeholders.  

Students' research papers in those oral/verbal proficiency classes should be in a format for publication (must follow the style and formatting guidance [e.g., APA, MLA]).  Also, peer-, self-, and faculty evaluations of the oral paper presentations will be used to assess students' verbal and non-verbal communication skills.

Sample special electives 1 – Data Analytics and Intelligence for Social Impacts

EPS 311 Group Processes and Development: Fall & Spring

EPS 365 Psychological Study of Children, Families, and the Law, Fall

GSS 315 Gender, Race, and Class, Fall

SOC 487 Race, Ethnicity, and Criminal Justice, Fall & Spring

BPH 305 Issues in Health Disparities Spring

MSC 220 Climate and Global Change Fall & Spring

GEG 410 Geographic Information Systems II

EPS 291 Community and Character Development

EPS 361 Community Psychology and Development

EPS 452 Community Program Development and Evaluation

EPS 462 Community Consultation and Leadership

JMM 309 Storytelling with Data (3 s.h.)

JMM 463 Introduction to Generative AI for Data Analytics (3 s.h.)

JMM 433 Social Media (3 s.h.)

CIM 433 Augmented Reality

CIM 563 Design with Artificial Intelligence (AI) (3 s.h.)

Sample special electives 2 – Data Intelligence and Analytics for Environmental Justice

ECS 113 Introduction to Environmental Policy, Fall & Spring

ECS 302 Perspectives on Environmental Decision Making, Fall & Spring

ECS 371 Readings in Ecosystem Science and Policy, Fall, Spring & Summer

ECS 204 Environmental Statistics, Fall & Spring

MSC 342 Decision Making and the Environment, Spring

MSC 220 Climate and Global Change, Fall & Spring

CIM 203 Intro to Creative Coding

GEG 410 Geographic Information Systems II

Sample special electives 3 - Data Intelligence and Analytics for Public Health

GHS 201 Introduction to Global Health

SOC 321 Applied Health Policy

INS 201 Globalization and Change in World Politics

INS 509 International Migration and the Health Care System

GHS 330 Topics in Global Health Studies: Humanities

COS 324 Health Communication Fall & Spring

BPH 305 Issues in Health Disparities Spring

HCS 465 Public Health Statistics and Data Management, Fall

CIM 563 Design with Artificial Intelligence (AI)

GEG 410 Geographic Information Systems II

Sample special electives 4 - Data Intelligence and Analytics for Criminal Justice

SOC 101 Introduction to Sociology, Fall, Spring, & Summer

SOC 271 Criminal Justice, Fall, Spring, & Summer

SOC 371 Criminology, Fall & Spring

SOC 487 Race, Ethnicity, and Criminal Justice Fall & Spring

GSS 315 Gender, Race, and Class, Fall

EPS 365 Psychological Study of Children, Families, and the Law, Fall

GEG 410 Geographic Information Systems II

Sample special electives 5 - Data Intelligence and Analytics for Sports

EPS 408 Healthcare Data, Remote Management, and the Future of Medicine (3 s.h.)

KIN 422 Introduction to Sport Analytics (3 s.h.)

Suggested Plan of Study 

B.S. Data Analytics and Intelligence for Social Impacts

Plan of Study Grid
Freshman Year
FallCredit Hours
WRS 105 First-Year Writing I 3
MTH 108 Precalculus Mathematics II 3
EPS 251 Developing Data Wrangling Skills for Social, Behavioral, and Educational Data 3
EPS 351 Intro to Statistics for the Social, Behavioral, and Educational Sciences 3
CSC 115 Python Programming for Everyone 3
 Credit Hours15
Spring
WRS 106, 107,
First-Year Writing II
or First-Year Writing II: STEM
or Writing About Literature and Culture
3
EPS 401 Applied Regression in the Social and Behavioral Sciences 3
EPS 201 Psychosocial Change and Well-being 3
EPS 402 Statistical Programming: R, Python, and SQL for Social and Behavioral Data 3
JMM 331 Introduction to Infographics and Data Visualization 3
EPS 589 Individual Study (Professional Development Special Elective 1) 3
 Credit Hours18
Sophomore Year
Fall
EPS 371 Applied Social Research Methods 3
EPS 403 Applied Machine Learning in the Social and Behavioral Sciences 3
JMM 429 Advanced Infographics and Data Visualization 3
EPS 409 Applied Multivariate Statistics (Applied Multivariate Statistics) 3
Arts and Humanities Cognate 1 3
 Credit Hours15
Spring
EPS 405 Text Mining for the Social and Behavioral Sciences (Deep Learning and NLP: Foundations and Applications) 3
EPS 372 Survey Methodology for the Social and Behavioral Sciences 3
EPS 404 Deep Learning and Natural Language Processing (NLP): Foundations and Application (Deep Learning and NLP: Foundations and Applications) 3
EPS 578 Community and Applied Psychological Studies Practicum 3
EPS 430 Creating Belonging Through Dialogue 3
 Credit Hours15
Junior Year
Fall
GEG 305 Spatial Data Analysis I 3
DAISI Elective 1 3
DAISI Elective 2 3
People and Society Cognate 1 3
EPS 504 Mentored Research Studies (Team-based research project) 3
 Credit Hours15
Spring
EPS 406 Moneyball and Beyond: Ethical and Responsible Sports Analytics 3
GEG 310 Geographic Information Systems I 3
People and Society Cognate 2 3
DAISI Elective 3 3
DAISI Elective 4 3
 Credit Hours15
Senior Year
Fall
EPS 407 Behavioral Analytics and Research in Sport Industry 3
EPS 579 Community and Applied Psychological Studies Practicum Seminar 3
DAISI Elective 5 3
DAISI Elective 6 3
Arts and Humanities Cognate 2 3
 Credit Hours15
Spring
DAISI Elective 7 3
DAISI Elective 8 3
Arts and Humanities Cognate 3 3
People and Society Cognate 3 3
 Credit Hours12
 Total Credit Hours120

Additional Major Requirements

MAJOR REQUIREMENTS (20 courses)
Introduction to Statistical Concepts (1 course)
EPS 351Intro to Statistics for the Social, Behavioral, and Educational Sciences (or equivalent course (PSY292, MAS311, MAS201))3
Core Courses (9 courses)
EPS 201Psychosocial Change and Well-being3
CIM 203Intro to Creative Coding3
EPS 251Developing Data Wrangling Skills for Social, Behavioral, and Educational Data (Excel/Tableau (or equivalencies))3
EPS 371Applied Social Research Methods3
EPS 401Applied Regression in the Social and Behavioral Sciences3
EPS 402Statistical Programming: R, Python, and SQL for Social and Behavioral Data3
EPS 403Applied Machine Learning in the Social and Behavioral Sciences3
EPS 405Text Mining for the Social and Behavioral Sciences (Text/Sentiment Analysis)3
JMM 331Introduction to Infographics and Data Visualization3
Practicum (2 courses)
EPS 578Community and Applied Psychological Studies Practicum3
EPS 579Community and Applied Psychological Studies Practicum Seminar 3
Advanced Courses (Choose 8 courses)24
Moneyball and Beyond: Ethical and Responsible Sports Analytics
Moneyball and beyond: Ethical and Responsible Sports Analytics
Advanced Infographics and Data Visualization
Survey Methodology for the Social and Behavioral Sciences (Survey research)
Geographic Information Systems I
Spatial Data Analysis I
Behavioral Analytics and Research in Sport Industry
Behavioral Analytics and Research in Sport Industry
Deep Learning and Natural Language Processing (NLP): Foundations and Application (Deep Learning and NLP: Foundations and Applications)
Applied Multivariate Statistics (Applied Multivariate Statistics)
Augmented Reality
Design with Artificial Intelligence (AI)
Total Credit Hours60

Program Mission

It is the mission of the Data Analytics and Intelligence for Social Impact (DAISI) program to generate socially responsible change agents, who are empowered with the knowledge, skills, and attitudes to draw unbiassed and equitable data-driven information for policies and practices that promote social, cultural, economic, structural, political, and environmental justice.  We strive to produce undergraduates who generate, collect, assess, and analyze trustworthy and reliable data, and can persuasively communicate data-driven insights that increase social impact. With a strong theoretical and methodological foundation for understanding and catalyzing social change; mastering analytic skills and tools required for data intelligence and data analytics in each stage of the data lifecycle, the training in visualization and communication, UM undergraduates will be able to critically assess and understand the deep-rooted complexities of real-world social challenges, systematically tackle the social, cultural, economic, and structural disparities, and contribute to increasing social impact.

Program Goals

The BS in Data Intelligence and Analytics for Social Impact (DAISI) will create an interdisciplinary and collaborative learning environment that teaches students how to critically apply theories, knowledge, skills, and attitudes that will draw data-driven decisions for unbiased, representative, inclusive, and equitable practices and policies based on trustworthy and reliable data and its use. The program promotes an understanding of the social, cultural, economic, political, and structural issues, the value of data-driven decision-making processes and community engagements, and the importance of social responsibility and active participation in civic life.

Student Learning Outcomes

Upon successful completion of this program:

  1. Students will be able to formulate a research plan to investigate a complex social issue.
  2. Students will be able to transform raw, complex data into a clean, structured format and develop interactive visualizations to represent key features to stakeholders. 
  3. Students will be able to identify sources of bias in data and analytical models and evaluate their impact on representative and equitable outcomes.
  4. Students will be able to build a predictive model that is practically useful for addressing a social issue and evaluate the appropriate use of various algorithm.
  5. Students will be able to persuasively communicate data-driven insights and their social implications to a stakeholder audience.
  6. Students will be able to integrate skills from across the data lifecycle to execute a complete data project that supports community or individual social good.