Overview
The Department of Journalism and Media Management offers a major in Digital Storytelling and Content Creation.
The Department of Journalism and Media Management emphasizes hands-on learning and critical thinking within a multicultural, international context. Our students consistently win regional and national awards, and obtain prestigious internships and long-term positions in a competitive media marketplace. Additionally, they are meeting the challenges of the evolving media industry through ethical and entrepreneurial leadership. Our graduates also gain admission to excellent graduate programs and professional schools in a variety of fields.
Four majors are offered in the Department of Journalism and Media Management. The department's programs attract students interested in working in these specific fields, but also provide strong writing, research, creative, and analytical skills to students who pursue careers in other fields, such as law, business and higher education positions in Communication.
The School of Communication’s Digital Storytelling and Content Creation and Broadcast Journalism majors are designed for students who intend to pursue professional work in news, sports media, content creation and media storytelling positions across multiple industries and allied fields.
Students minoring in these subjects study all aspects of digital media operations. All Journalism, Broadcast Journalism and Digital Storytelling and Content Creation students are encouraged to become involved in UMTV (the campus television station), the student-run radio station, WVUM-FM, the multi-media local news platform The Community Wire, The Miami Hurricane, Distraction Magazine and Ibis Yearbook.
The School's facilities include a state-of-the-art podcast studio, two high-definition television studios, digital post-production suites and related capabilities.
Curriculum Requirements for Digital Storytelling and Content Creation
| Code | Title | Credit Hours |
|---|---|---|
| Core Courses | ||
| JMM 101 | Introduction to Journalism, Broadcasting and Digital Storytelling | 3 |
| COM 250 | Freedom of Expression and Communication Ethics | 3 |
| Advanced Writing and Communication Skills Requirement | ||
| Writing Skills Course: | ||
| JMM 108 | Writing for the Digital Age | 3 |
| Select one of the following presentation skills courses: | 3 | |
| Television Performance | ||
| Public Speaking | ||
| Digital Skills Course: | ||
| JMM 245 | Introduction to Electronic Media Production | 3 |
| Major Requirement | ||
| JMM 208 | Fundamentals of Newsgathering | 3 |
| JMM 303 | Communication Law and Policy | 3 |
| JMM 419 | Digital Storytelling | 3 |
| JMM 461 | Ethics and Issues in Journalism and Media Communication | 3 |
| or COM 101 | Media Communication in Society | |
| Major Electives | 15 | |
| Recommended Elective Areas (choose five courses from among the elective areas below): 1 | ||
Broadcast & Video Production | ||
| Broadcast Journalism | ||
| Intermediate Electronic Media Production | ||
| Advanced Broadcast Television | ||
| Advanced Electronic Media Production | ||
| Television News Reporting | ||
| Television News Producing | ||
Digital Storytelling & Content Creation Platforms | ||
| Mobile Journalism | ||
| Storytelling with Data | ||
| Introduction to Infographics and Data Visualization | ||
| Podcast Storytelling | ||
| Advanced Infographics and Data Visualization | ||
| Social Media | ||
| Special Topics in Journalism and Media Management (Business Related Focus) | ||
| Introduction to Digital Filmmaking | ||
Experiential Learning | ||
| Journalism Practicum | ||
| Journalism and Media Management Internship | ||
| Projects and Directed Research | ||
Media Business, Analytics & Technology | ||
| Understanding Media Industries | ||
| Applied Statistics for Journalism and Media Management | ||
| Media Research and Analysis | ||
| Media Entrepreneurship | ||
| Social Media | ||
| The Business of Modern Journalism | ||
| Web and Media Analytics | ||
| Introduction to Generative AI for Data Analytics | ||
| Special Topics in Journalism and Media Management | ||
Media Studies | ||
| Understanding Media Industries | ||
| Applied Statistics for Journalism and Media Management | ||
| Media Research and Analysis | ||
| Latinos and the Media | ||
| Social Media | ||
| Hate, The Media, and Free Speech | ||
| Web and Media Analytics | ||
| Ethics and Issues in Journalism and Media Communication | ||
| Introduction to Generative AI for Data Analytics | ||
| Latin American Journalism and Media Systems | ||
| Special Topics in Journalism and Media Management | ||
| Media Communication in Society | ||
Specialized Reporting & Global Perspectives | ||
| Travel Journalism | ||
| Covering the Arts and Entertainment | ||
| Public Affairs Reporting | ||
| Latin American Journalism and Media Systems | ||
| Sports Reporting | ||
| Special Topics in Journalism and Media Management | ||
Visual & Design | ||
| Visual Design | ||
| Introduction to Documentary Photography | ||
| Web Design | ||
| Advanced Documentary Photography | ||
| Programming for Interactivity | ||
| Creative Smartphone Photo Illustration | ||
| 3D Design and Graphics | ||
| General Education Requirements | ||
| Written Communication Skills: | ||
| WRS 105 | First-Year Writing I | 3 |
| WRS 106 | First-Year Writing II | 3 |
| or ENG 106 | Writing About Literature and Culture | |
| Quantitative Skills: | ||
| MTH 113 | Finite Mathematics (This course fulfills the Quantitative Skills Requirement.) | 3 |
| or JMM 285 | Applied Statistics for Journalism and Media Management | |
| or STC 103 | Statistical Reasoning for Strategic Communication | |
| Areas of Knowledge: | ||
| Arts & Humanities Cognate | 9 | |
| People & Society Cognate (9 credits) (fulfilled through the major) | ||
| STEM Cognate | 9 | |
| Electives | 51 | |
| Electives, Optional Minor, and/or Optional Second Major | ||
| Total Credit Hours | 120 | |
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Electives may be selected to specialize in one of the seven areas with the assistance of an advisor. Elective categories are provided to help students explore different pathways through the program.
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School of Communication students are required to complete a minimum of a minor (inside or outside of the school) in addition to their Communication major to graduate. For an optional 2nd major, please see your advisor.
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School of Communication students must complete 6 credits of Written Communication Skills unless exempt based on SAT/ACT score or AP/IB exam, 3-6 credits of Mathematics, http://www.miami.edu/cognates/ and the Advanced Writing and Communication Skills Proficiency requirement.
Upper Level Elective Requirement
36 credits at the 300 level or higher are required for graduation. These credits may be earned from your major, minor and/or second major, and electives.
Suggested Plan of Study for Digital Storytelling and Content Creation
| Freshman Year | ||
|---|---|---|
| Fall | Credit Hours | |
| JMM 101 | Introduction to Journalism, Broadcasting and Digital Storytelling | 3 |
| JMM 108 | Writing for the Digital Age | 3 |
| WRS 105 | First-Year Writing I | 3 |
| Arts and Humanities Cognate | 3 | |
| STEM Cognate | 3 | |
| Credit Hours | 15 | |
| Spring | ||
| JMM 208 | Fundamentals of Newsgathering | 3 |
| JMM 285 | Applied Statistics for Journalism and Media Management (Course also satisfies School's Math requirement) | 3 |
| WRS 106 or ENG 106 | First-Year Writing II or Writing About Literature and Culture | 3 |
| Arts and Humanities Cognate | 3 | |
| STEM Cognate | 3 | |
| Credit Hours | 15 | |
| Sophomore Year | ||
| Fall | ||
| JMM 233 or COS 211 | Television Performance or Public Speaking | 3 |
| COM 250 | Freedom of Expression and Communication Ethics | 3 |
| Arts and Humanities Cognate | 3 | |
| STEM Cognate | 3 | |
| Minor or Second Major or Elective | 3 | |
| Credit Hours | 15 | |
| Spring | ||
| JMM 245 | Introduction to Electronic Media Production | 3 |
| JMM 303 | Communication Law and Policy | 3 |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Credit Hours | 15 | |
| Junior Year | ||
| Fall | ||
| JMM 419 | Digital Storytelling | 3 |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Credit Hours | 15 | |
| Spring | ||
| Select 3 credits in an elective recommended area in the Digital Storytelling & Content Creation Bulletin course list | 3 | |
| Select 3 credits in an elective recommended area in the Digital Storytelling & Content Creation Bulletin course list | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Credit Hours | 15 | |
| Senior Year | ||
| Fall | ||
| Select 3 credits in an elective recommended area in the Digital Storytelling & Content Creation Bulletin course list | 3 | |
| Select 3 credits in an elective recommended area in the Digital Storytelling & Content Creation Bulletin course list | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Credit Hours | 15 | |
| Spring | ||
| JMM 461 or COM 101 | Ethics and Issues in Journalism and Media Communication or Media Communication in Society | 3 |
| Select 3 credits in an elective recommended area in the Digital Storytelling & Content Creation Bulletin course list | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Minor or Second Major or Elective | 3 | |
| Credit Hours | 15 | |
| Total Credit Hours | 120 | |
Additional Major Requirements for Digital Storytelling and Content Creation
| Code | Title | Credit Hours |
|---|---|---|
| Core Courses | ||
| JMM 101 | Introduction to Journalism, Broadcasting and Digital Storytelling | 3 |
| COM 250 | Freedom of Expression and Communication Ethics | 3 |
| Major Requirement | ||
| JMM 208 | Fundamentals of Newsgathering | 3 |
| JMM 303 | Communication Law and Policy | 3 |
| JMM 419 | Digital Storytelling | 3 |
| JMM 461 | Ethics and Issues in Journalism and Media Communication | 3 |
| or COM 101 | Media Communication in Society | |
| Major Electives | 15 | |
| Elective Areas (choose five courses from among the elective areas below): 1 | ||
Broadcast & Video Production | ||
| Broadcast Journalism | ||
| Intermediate Electronic Media Production | ||
| Advanced Broadcast Television | ||
| Advanced Electronic Media Production | ||
| Television News Reporting | ||
| Television News Producing | ||
Digital Storytelling & Content Creation Platforms | ||
| Mobile Journalism | ||
| Storytelling with Data | ||
| Introduction to Infographics and Data Visualization | ||
| Podcast Storytelling | ||
| Advanced Infographics and Data Visualization | ||
| Social Media | ||
| Special Topics in Journalism and Media Management (Business Related Focus) | ||
| Introduction to Digital Filmmaking | ||
Experiential Learning | ||
| Journalism Practicum | ||
| Journalism and Media Management Internship | ||
| Projects and Directed Research | ||
Media Business, Analytics & Technology | ||
| Understanding Media Industries | ||
| Applied Statistics for Journalism and Media Management | ||
| Media Research and Analysis | ||
| Media Entrepreneurship | ||
| Social Media | ||
| The Business of Modern Journalism | ||
| Web and Media Analytics | ||
| Introduction to Generative AI for Data Analytics | ||
| Special Topics in Journalism and Media Management | ||
Media Studies | ||
| Understanding Media Industries | ||
| Applied Statistics for Journalism and Media Management | ||
| Media Research and Analysis | ||
| Latinos and the Media | ||
| Social Media | ||
| Hate, The Media, and Free Speech | ||
| Web and Media Analytics | ||
| Ethics and Issues in Journalism and Media Communication | ||
| Introduction to Generative AI for Data Analytics | ||
| Latin American Journalism and Media Systems | ||
| Special Topics in Journalism and Media Management | ||
| Media Communication in Society | ||
Specialized Reporting & Global Perspectives | ||
| Travel Journalism | ||
| Covering the Arts and Entertainment | ||
| Public Affairs Reporting | ||
| Latin American Journalism and Media Systems | ||
| Sports Reporting | ||
| Special Topics in Journalism and Media Management | ||
Visual & Design | ||
| Visual Design | ||
| Introduction to Documentary Photography | ||
| Web Design | ||
| Advanced Documentary Photography | ||
| Programming for Interactivity | ||
| Creative Smartphone Photo Illustration | ||
| 3D Design and Graphics | ||
| Total Credit Hours | 33 | |
Mission
The mission of the Digital Storytelling and Content Creation major is to form ethical, critical and forward-thinking communication professionals capable of creating and leading in contemporary and emerging media industries, organizations and social enterprises.
Goals
The Digital Storytelling and Content Creation major equips students with a broad, integrated understanding of the social, ethical, entrepreneurial, and experiential dimensions of content creation on contemporary digital media. The program emphasizes both foundational knowledge and hands‑on practice, while allowing students to tailor their coursework to individual interests and career goals.
Students may pursue a range of focus areas within the major. While many concentrate on multi‑platform digital media production, others choose specialized pathways such as data visualization and storytelling, social media content creation, sports media storytelling, media entrepreneurship, or media studies. This flexible structure enables students to design a coherent program of study that reflects the evolving demands of today’s media environment.
Student Learning Outcomes
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Students will be able to apply foundational knowledge of digital media to analyze the social, ethical, cultural, and economic forces shaping contemporary storytelling and content creation.
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Students will be able to demonstrate effective written, visual, and multimedia communication skills across digital platforms, producing content that is accurate, compelling, and appropriate for diverse audiences.
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Students will be able to create and evaluate digital stories using industry‑standard tools and techniques—including audio, video, data visualization, graphic design, and emerging media formats.
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Students will be able to integrate ethical reasoning and legal considerations into decisions about content creation, distribution, platform use, and audience engagement.
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Students will be able to develop entrepreneurial thinking and production workflows that reflect contemporary practices in digital media innovation, creator economies, and platform‑based content ecosystems.
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Students will be able to collaborate effectively in team‑based creative environments, demonstrating professionalism, project management skills, and the ability to contribute meaningfully to multi-platform productions.
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Students will be able to demonstrate advanced competency in a concentration if they choose to specialize in a selected area of digital storytelling—such as production, data storytelling, social media content creation, sports media, media studies, or media entrepreneurship..

