Overview
Students minoring in strategic communication are provided a solid foundation into the principles of both advertising and public relations. Students then are able to choose to focus their minor on one of those two areas, learning strategy development tactics and taking additional elective courses based on their area of interest.
Curriculum Requirements
| Code | Title | Credit Hours |
|---|---|---|
| STC 114 | Principles of Advertising | 3 |
| STC 116 | Principles of Public Relations | 3 |
| STC 200 | Advertising Strategy Development | 3 |
| or STC 201 | Public Relations Strategy Development | |
| Select two additional STC elective courses in Advertising and/or Public Relations with approval of faculty advisor | 6 | |
| Total Credit Hours | 15 | |
- *
Students majoring in Advertising and Public Relations may not minor in Strategic Communication.
- *
A grade of C or higher is required in all courses (a C- is not acceptable).
